What’s the ideal length for your online video?
According to media pro Ellie Scarborough, your online video (like a book trailer, video demo, electronic press kit, or other promotional clip you post on your website) should be no longer than 2:30....
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PHOTO CONTEST: What has four eyes and four legs? Your dog in glasses!
LET’S SEE YOUR DOG IN GLASSES! Share funny photo of your dog wearing glasses for a chance to win a signed copy of Arlo Needs Glasses by Barney Saltzberg. Be silly, but promise to not put your pup...
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TODAY Gets Results: Exploring Sales After Major Media Hits
If we haven’t posted enough on our excitement for Michael Wigge’s national appearances, this might do it. Of course, the most exciting part of moments like this, as it would be for anyone, is getting...
View ArticleGetting Pre-Empted on the “TODAY Show”…and Other Frustrations of Publicity
Guest post by Phil Cooke Visit NBCNews.com for breaking news, world news, and news about the economy When my new book One Big Thing: Discovering What You Were Born to Do (Thomas Nelson, July 2012)...
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Shared Tips for a Successful Book Launch
Michael Hyatt is the author of a New York Times Bestseller, Platform: Get Noticed in a Noisy World. Hyatt has a strong background in publishing, so is one of the experts we like to keep our eyes on....
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Breast Cancer Survivor – Maimah Karmo
We can’t miss Breast Cancer Awareness month without shining the spotlight on a very special survivor: Maimah Karmo. Maimah’s Story On February 28, 2006, at 4:45 p.m., Maimah Karmo was diagnosed with...
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Exciting Week for BrandingPays
Sometimes it’s nice to be able to stop for a minute and brag about one of your clients. Karen Kang, author of BrandingPays, is fresh off the launch of her new book. It’s only been a week and we are...
View ArticleThe Shadow Man Book Trailer Competition 2013
THE BIG IDEA: Savannah author and physician Dr. Mark Murphy is announcing a web-based book trailer competition for his thriller, The Shadow Man, open to the public. First prize is $3,000.00. The Shadow...
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Why You Should Consider Romancing NetGalley this February
Author Anne Browning Walker began her love affair with NetGalley a few months ago. It was a timid relationship at first (who wouldn’t be nervous about giving the goods away for free), but it soon...
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EggMania wins Bronze in IPPY 2013 Book Awards
A huge congratulations to Sherry Maysonave for winning an award in this years IPPY Book Awards. EggMania won the Bronze in the Best Children’s Illustrated E-Book category! The 2013 IPPY Book Awards had...
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How Your Friends & Family Can Help You Promote Your Book
by Elena Meredith, PR by the Book Photography by Ebb and Flow Photography There are a number of ways you can put your contacts to work helping spread news of your book, but the first step is to ASK...
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Blogging for Authors: 3 Tips for Getting Started
When it comes to writing a blog, even great writers, such as PR by the Book’s clients, could use some help with where to start and what to write about. They’ve already spent endless hours perfecting...
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Getting Fit for PR – An Inside Look at Publishing with VeloPress
By Ashley Lauretta, Assistant Publicist My time in the world of fitness has given me amazing opportunities, such as the chance to work and write alongside some established experts in endurance sports....
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8 Halloween Costumes Based on Literary Characters
Things are starting get a little spooky here at PR by the Book. If you’re running low on Halloween costume ideas for tonight, here are eight Halloween costume ideas based on some of our favorite book...
View ArticlePart 2: BrandingPays: Five-Step System Overview by Karen Kang
by Guest Blogger/Author, @KarenKang of Branding Pays VIDEO LESSON #2 Personal branding has never been more important than today. We live at a time when new technologies and business models have...
View ArticleRadio 101: Tips for Authors & Speakers Doing Radio Interviews
by Marika Flatt, Co-Founder, @marikaflatt These days, even radio programs are online. You can get a pretty good overview of what a radio show does if you visit its website or Google it. Just a few...
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Unbridled: A Memoir (to make your own)
by Marika Flatt, Co-Founder of PR by the Book, @marikaflatt I’ve been a freelance travel writer for 11 ½ years and I’m about to take my very first solo press trip. In preparation for this voyage, I...
View ArticlePart 3: BrandingPays: Five-Step System by Karen Kang
by Guest Blogger/Author, @KarenKang of BrandingPays VIDEO LESSON #3 How do you brand in a 360-degree way—from your core values and strengths to your personality and image? Find out in our third...
View ArticleInsider Tips to Become a Freelance Writer
By: Ashley Lauretta, Assistant Publicist, @ashley_lauretta Honestly, the number one question I probably get from friends (and others) is, “How do I become a freelance writer?” It isn’t easy. I have...
View ArticlePart 4: BrandingPays: Five-Step System by Karen Kang
by Guest Blogger/Author, @KarenKang of BrandingPays VIDEO LESSON #4 What is your ecosystem and how do you create relationships with those who influence perceptions about your brand? Once you have your...
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